Purpose

The Telenor brand was revisited, and work on a new imagery concept was initiated. This process was iterated across Telenor’s web, store concept, brand, and marketing communication departments, in collaboration with the brand agency Acne and photographer Daniel Blom.
 

Role

Imagery Concept Developer
I was responsible for developing the imagery concept alongside the team, ensuring alignment across all touch-points.
 

Result

The outcome was a more authentic, human-centred approach, where technology is seamlessly integrated—not as the focus, but as a tool to enhance real-life values.